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Let's talk about your projectA brand identity built on what makes you unique.

Our approach
A strong brand begins before the logo.
Many companies have a logo, but no brand identity. Every document looks different, colours vary, typography changes. The image they project doesn't match their real level of expertise.
Our branding agency in Brussels, based in Silversquare Bailli, creates complete visual identities. A coherent system that works across all your materials and lasts.

Foundations
A logo created quickly or designed years ago often no longer reflects what your company has become. If your competitors are perceived as better despite a similar offer, that's usually where the problem lies. Every project starts with a positioning audit and an analysis of your market. This step identifies what makes you different and sets the foundation for a brand identity aligned with your values.

Design
Once the strategy is defined, we move on to logo design and the creation of your visual identity. Colours, typography, graphic elements: each component works together. Everything is documented in clear brand guidelines. Usage rules, variations, applications. You know exactly how to use your brand image on any support.

Protection
Legal protection and trademark registration
An unprotected brand image remains vulnerable. If you wish, we can guide you through official trademark registration in the Benelux or across Europe to secure your identity on the Belgian market and beyond.
Before any logo design, we can check that the name is available. Prior art search, analysis of existing trademarks. This step reduces the risk of issues if you decide to protect your brand.

Before creating anything, we analyse your company, your market and your competitors. Strategy comes before design. We also develop websites in-house. Your visual identity and your website are created by the same team.

The result: a brand image aligned across all your materials.
Result
A complete brand identity, ready to use across all your materials. Website, social media, presentations, business cards. A coherent, professional image that reflects your expertise. An identity built to last, not a logo you'll redo in two years.

FAQ
Between 3 and 5 weeks depending on the scope of the project. This includes the strategy workshop, logo creation, visual identity development and delivery of the brand guidelines.
A logo is a symbol. A brand identity is a complete system: logo, colours, typography, usage rules, variations for each format. A logo alone doesn't guarantee consistency. A brand identity does.
No. The discovery call is designed to clarify your needs and objectives. We ask the right questions to define the project together. 30 minutes, no commitment.
If you're an SME based in the Brussels-Capital Region, most likely yes. A brand strategy project may be eligible for the consultancy grant, which covers between 25% and 70% of costs depending on your company profile, up to €7,500 per year.
Our partner handles the entire application with a success rate close to 100%.
Before any logo creation, we can carry out a prior art search to check that your future identity is available. This step reduces the risk of conflict with existing trademarks. If you wish to protect your brand, we support you through registration in the Benelux or Europe.









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